Top 10 Real Estate Agents Websites: Stand out in the Competition
Top 10 Real Estate Agents Websites: Stand out in the Competition
1. User-Friendly Navigation
1.1 Intuitive Search Filters
The best real estate agent websites often have intuitive search filters that make it easy for users to find their dream home. Zillow is a website that stands out because of its excellent search filters. Users can input specific criteria, such as location, price, number bedrooms and bathrooms, or even desired features, like a waterfront view. This allows potential buyers to quickly narrow the options they have and find properties that match their exact needs.
Realtor.com is another website that excels at intuitive search filters. Their advanced filtering allows users to search for houses based on the school district, nearby amenities, and commute time to work. This level of customization makes sure that only properties that fit their lifestyle and preferences are shown to users.
Redfin also offers top-notch search filtering. Users can filter their results by listing status, property type, and keywords in addition to the standard criteria such as price and location. This level detail allows users to easily find properties that fit their unique requirements.
In conclusion, the most effective real estate agent sites use intuitive search features to help users locate their ideal home quickly. Zillow.com, Realtor.com and Redfin are a few websites that excel in this regard, making them the top choice for anyone looking to buy a home.
1.2 Easy to Use Map Feature
Map features that are easy to use can make a huge difference when it comes to finding the right real estate agent. One of the best real estate agent websites that offers this convenient tool is Realtor.com. The map feature of Realtor.com allows users to easily search properties in specific areas and view listings in a map format. They can also check out the nearby neighborhood.
A key advantage to using the map on Realtor.com, is that you can see all listings in a specific area at once. This visual representation makes it easy for users to compare different properties and get a sense of the overall market in their desired location.
In addition to searching for properties on the map, users can also access a wealth of information about each listing, including photos, property details, and contact information for the listing agent. This makes it easy to gather all the necessary information to make an informed choice about a property.
The map tool on Realtor.com also allows you to filter results by specific criteria such as price ranges, number of bathrooms and bedrooms, etc. This allows users to narrow down their search, and focus on properties that match their needs and preferences.
Overall, the map feature of Realtor.com can be a useful tool for those looking to buy or sale a home. Its user-friendly interface, comprehensive property information, and customizable search options make it a standout feature on one of the best real estate agent websites available.
2. High-Quality Property listings
Detailed Descriptions
1. Zillow has to be one of best real estate agent sites. Zillow provides detailed information about properties available for sale or rental.
2. Zillow has high-quality photos and detailed information about every listing, including the price and square footage of each property, as well a number of bedrooms, bathrooms and other details.
3. In addition to property details, Zillow also provides information about local schools, crime rates, and nearby amenities, making it a valuable resource for homebuyers looking to make an informed decision.
4. Zillow’s easy-to-use interface allows users the ability to search for property based on their preferences. This includes location, price range, or type of property.
5. Realtor.com is another highly recommended website for real estate agents. Realtor.com is a comprehensive listing of homes for rent, commercial properties, and other properties.
6. Realtor.com includes detailed descriptions, including photos and floor plans. It also offers virtual tours to help users understand the properties.
7. The website also provides a variety tools and resources, such as mortgage and real estate guides and market trends. It is a one-stop-shop for all things realty.
8. Realtor.com’s search filters allow users to narrow down their options based on specific criteria, such as property type, price range, and amenities, making it easier to find the perfect property.
9. Overall, Zillow.com, and Realtor.com, are two of best real estate agent sites that provide detailed property descriptions, helpful resources, and an easy-to-use experience for homebuyers as well as sellers.
Professional Photography
When it comes down to professional photography, there are some key elements that will make a website standout.
In the first place, high-quality pictures are crucial. A skilled photographer is able to showcase the property in the best light and highlight its features.
In addition to high-quality images, it’s also important for real estate agent websites to have a clean and user-friendly design. This includes easy navigation, clear calls to action, and a layout that highlights the most important information about the properties being showcased.
Consistency plays a major role in professional photography used on real estate websites. Consistency means that all images on the site should have the same style and tone. This creates a cohesive look and helps to establish a brand.
Finally, it’s essential for real estate agent websites to be optimized for mobile devices. As more and more people use smartphones and tablets to browse online, it is essential that websites are responsive and mobile-friendly. This will ensure a seamless experience across all devices.
By focusing these key elements on high-quality imagery, user-friendly, consistent design, and mobile optimization, real estate agents can create a professionally engaging online presence to help attract potential buyers and ultimately boost sales.
3. Mobile Responsive Design
3.1 Optimized Devices
When it comes to real estate agent websites, having a design that is optimized for different devices is crucial in today’s digital age. Three websites that stand out for their design and functionality are:
1. Zillow
Zillow is a well-known name in the real estate industry, and their website is a prime example of excellent design that caters to different devices. The layout automatically adjusts to the device you are using, whether it is a desktop computer or tablet. Users can easily find properties, browse listings, and contact real estate agents with a responsive design.
2. Realtor.com
Realtor.com excels at providing an intuitive experience across all devices. The site’s sleek and modern design is not just visually appealing, but also functional. It offers easy navigation and access to property listings. Realtor.com’s optimized and consistent experience is available on all devices including mobile, tablet, and laptop.
3. Redfin
Redfin, a realty brokerage, has earned a reputation as a pioneer in online home purchasing. Their website follows suit, with a design that is responsive and works seamlessly across different devices. Redfin’s website is packed with information, including interactive maps and virtual tour. Whether you are on a desktop computer or a smartphone, you can easily browse listings, schedule tours, and communicate with real estate agents, all while enjoying a seamless and optimized browsing experience.
In conclusion, the three websites of real estate agents show how important it is to have a website design that is optimized across different devices. These websites are able to provide a superior customer experience by ensuring that users are able to easily access and browse the site, regardless of what device they use.
3.2 Fast Speed Loading
1. Zillow Zillow’s popularity is well-founded. It has a very user-friendly interface and a lightning fast loading speed. The site is designed to load quickly, so users can browse through listings with no lag. This fast loading speed allows potential buyers to quickly find the information they require.
2. Realtor.com. Realtor.com has also been rated as a top real-estate website, and it loads fast. This site is known for top real estate agents in los angeles its comprehensive listings and detailed property information. The site is easy to navigate, and users can search for properties without frustration. Realtor.com’s responsive design ensures pages load quickly on desktops and mobile devices. It is a great choice for homebuyers who are always on the move.
3. Redfin Redfin was created with speed in the forefront of its mind. The site loads quickly, allowing users access to the information they require without delay. Redfin’s interactive maps and intuitive search tools make it easy to find properties in the desired location. Redfin’s fast-loading speed ensures users can access the necessary information to make informed choices about buying or listing a home.
4. Lead Generation Tools
Contact Forms
4.1 Contact Forms on Real Estate Agent Websites
When it comes to real estate agent websites, having an effective contact form is essential for generating leads and converting potential clients into actual customers. A well-designed and functional contact form could make or break a potential client’s decision to reach out to an agent. Here are key features to consider when creating a successful contact page:
User Friendly Interface: Contact form should be easily accessible on the website. Avoid overwhelming visitors by asking them to fill in too many fields.
Clear CTA: Make your contact form compelling and clear. This will encourage visitors to reach out. Use action-oriented terminology to encourage them take the next step.
Personalized Fields: contact form fields to gather specific information from visitors, such as their name, email address, phone number, and a message detailing their needs. This allows the agent to better understand their inquiry and provide more relevant assistance.
Responsive design: Make sure that the contact form on the website is optimized for mobile devices. Many visitors may access the site from their smartphones or tablet computers. A responsive design allows them to easily fill out the form from any device.
Security Measures: Implement security measures such as CAPTCHA or SSL encryption to protect the information submitted through the contact form. This helps build trust and assures visitors that their data is secure.
Automatic Responses: Setup an automated response to acknowledge when the visitor submits a form. This shows professionalism and lets the visitor know that their inquiry has been received and will be addressed promptly.
By incorporating the features into a contact form on a website for a real-estate agent, agents can increase the chances of capturing leads and turning them into customers. A well-designed contact form can make a significant impact on the overall success of the website and the agent’s business.
Live Chat Support
When looking for the top real estate agent sites with live chat, there are several key factors that you should consider. First, you should look for websites with a user-friendly and easy-to navigate interface. This will help you find the information quickly and easily connect with a chat agent.
It’s also important to choose websites with a responsive and knowledgeable staff. The best realty agent websites will provide chat support agents with the training and ability to answer your questions regarding the buying and selling process. They should also provide personalized advice based your specific needs and preference.
It is also important to look at the availability of live chat when choosing a realty agent website that offers this feature. Chat support should be offered at convenient hours so you can receive assistance when you most need it. Additionally, it’s helpful to choose websites that offer chat support in multiple languages, catering to a diverse range of clients.
Finally, you should consider the overall reputation and track-record of the realty agent’s website. Look for websites that feature positive reviews and testimonials of satisfied clients. These are good indicators of the website’s reliability and professionalism. Following these guidelines will help you to find the top real estate agent sites with live chat assistance for all of your real property needs.
5. Neighborhood Information
5.1 School Ratings
1. Zillow:
– Zillow is a popular real estate website that provides school ratings as part of its listing information. This site lets users search for homes using school ratings. This is a valuable tool for families looking to relocate.
2. Redfin:
Redfin offers school ratings on each listing. Users can easily access school information, including test scores, ratings, and reviews to help them make informed decisions.
3. Realtor.com:
Realtor.com provides comprehensive real estate information, including school ratings. Users can research the educational options in an area before purchasing a property by using detailed information on local schools and districts.
4. Trulia:
Trulia has a userfriendly real estate listing website that provides school ratings. Trulia helps buyers locate homes in areas that offer the best educational opportunities to their children by providing data about schools and their ratings.
5. Homes.com:
Homes.com provides a valuable resource to homebuyers searching for properties in areas that have top-rated school districts. The website includes information about educational institutions such as school ratings. Users can compare schools in different areas and make informed choices.
Nearby Amenities
5.2 Nearby Amenities: Best Real Estate Agent Websites
When searching for the perfect home, proximity to amenities is a key factor to consider. Real estate professionals are crucial in guiding buyers through the different options that they have available. Here are some of the best websites for real estate agents, which can help you choose a home that fits your lifestyle.
1. Zillow:
Zillow, a popular real estate site, provides detailed information on properties and nearby amenities. Users can easily refine their search results to include their preferences like schools, restaurants and shopping centers. Zillow’s user-friendly features and comprehensive listings make this a popular site for homebuyers.
2. Realtor.com:
Realtor.com offers a wealth or information about real estate and its surroundings. Users can explore the area using interactive maps to view detailed details about schools, parks and other essential services. Realtor.com also provides expert advice from real estate agents who can guide you through the home buying process.
3. Redfin:
Redfin is known as a real estate company that offers a unique blend between technology and personal service. The website offers detailed information on properties, including nearby amenities like grocery stores, public transport, and recreational facilities. Redfin’s team of local brokers can provide you with valuable insights about the neighborhoods you’re considering.
4. Trulia:
Trulia, a user-friendly website for real estate, offers a variety of tools that can help users find the home of their dreams. The website contains detailed information on the properties, as well as nearby amenities like restaurants, schools, and healthcare facilities. Trulia’s “Neighborhood Insights”, a feature that offers valuable information about crime, commute times, local amenities, and more, helps users make informed choices.
5. Homes.com:
Homes.com is a comprehensive real estate website that offers users a wealth of information about properties and their surrounding amenities. Users can search homes based on amenities they prefer, such as shopping centers, parks, and medical facilities. Homes.com provides homebuyers with valuable resources and homebuying tips, making it an invaluable tool for those who are looking for the perfect home.
These Nearby Amenities Best Real Estate Agent Websites offer valuable resources and insight to help homebuyers locate a property which meets their needs and fits into their lifestyle. These websites will help you find homes that suit your preferences, whether you’re looking for schools or parks, shopping centers or healthcare facilities. Finding your perfect home is now easier than ever thanks to the innovative technology and experienced real estate professionals.
6. Client Testimonials
Showcase Positive Feedback
6.1 Showcase Positive Feedback: Best Real Estate Agent Websites
It is important to showcase positive feedback when searching for real estate agents in bradenton fl the best real estate agents websites. Potential clients are interested in seeing that other people have had a positive working experience with the agent. Here are a few real estate agents’ websites that excel in highlighting positive feedback.
1. Zillow Zillow allows users to find homes, communicate with agents, and view reviews from previous clients. Agents are able to display their positive feedback prominently, which helps build trust with prospective clients.
2. Realtor.com. Another well known real estate website, Realtor.com offers agents the opportunity to display testimonials. This helps paint a picture about the agent’s reliability, professionalism and trustworthiness.
3. Redfin Redfin uses a unique method by including “Recommended Brokers” in their website. Agents are selected on the basis of their performance and feedback from customers, making it easy to find top-rated ones.
4. Keller Williams – Keller Williams is an estate agency that places a high priority on client satisfaction. Their website contains testimonials of happy clients, which demonstrate the agent’s ability to deliver.
5. Coldwell Banker Coldwell Banker has a section on its website called “Meet Our Agents”, where agents can share success stories and testimonials from clients. This helps to humanize the agent and establish a personal connection with potential clients.
Overall, showcasing positive feedback on real estate agent websites is essential for building credibility and trust with potential clients. Agents who highlight their past success and happy clients can differentiate themselves in a competitive market, and attract more business.
6.2 Build trust in potential clients
To succeed in this highly competitive market, real estate agents must establish trust with their clients. A well-designed, user-friendly website that demonstrates your professionalism, expertise, and knowledge is a great way to establish trust. Here are 6.2 examples of real estate websites that build trust among potential clients.
1. Zillow.com Zillow.com, a popular real-estate website, allows users to search properties, find local real estate agents, and get home values estimated. The website’s easy navigation and clean design make it a trusted source for home buyers and vendors.
2. Realtor.com – Realtor.com is another well-known real estate website that provides comprehensive property listings, market trends, and agent profiles. The website offers detailed information about property and reliable data to help potential clients make an informed decision when looking for a home.
3. Redfin.com: Redfin offers a full service experience to buyers and seller. Their website includes neighborhood guides, agent reviews and intuitive search options. This gives potential clients a transparent look at the home-buying and selling process.
4. Compass.com – Compass is a luxury real estate brokerage with a sleek and modern website that appeals to high-end clients. The website features stunning property photos, market insight, and agent profiles to create an exclusive and trusted brand image.
5. ColdwellBankerHomes.com – Coldwell Banker is a well-established real estate brand with a user-friendly website that caters to buyers and sellers of all experience levels. The website’s resources such as the property search tools and agent directory help potential clients to feel informed and supported during their real estate journey.
6. SothebysRealty.com – Sotheby’s International Realty is a prestigious real estate agency known for its luxury property listings and global network of agents. Their website features high quality visuals, market report and agent testimonials. It positions the agency as a trusted source for high end real estate transactions.
By studying and implementing the best practices of these top real estate agent websites, you can enhance your online presence and build trust with potential clients seeking a reliable and knowledgeable agent to guide them through the real estate process.
7. Blog Section
7.1 Provide Value-Added Content
1.
Zillow
Zillow, a popular website for real estate listings, offers buyers and sellers valuable resources as well as listings. Users
You can find information
On home values, trends in the market, and even buying or selling advice.
2.
Realtor.com
Realtor.com offers a wealth or information to both buyers and vendors. Users can search properties, find Realtors, and gain market insights to make informed decisions.
3.
Trulia
: Trulia is known for its user-friendly interface and detailed property listings. In addition to searching for homes, users can find information on schools, crime rates, and local amenities to help them find the perfect neighborhood.
4.
Redfin
Redfin offers a unique combination of online tools with personal service from real-estate agents. Users can schedule tours, submit offers, and receive a refund of their commission when they purchase a home using Redfin.
5.
HomeLight
HomeLight provides a platform to connect buyers and sellers with the top real-estate agents in their locality. HomeLight offers valuable data on the performance of agents and market trends in order to help users make informed decision.
6.
Estately
: Estately is a user-friendly website that offers detailed property listings and neighborhood information. Users can search by criteria, such a school district, commute time or other factors, to find the right home.
7.
RealScout
RealScout provides users with a comprehensive real estate search platform that includes personalized recommendations. RealScout uses artificial Intelligence to learn the preferences of users and recommend properties that match their criteria.
7.2 Establish Authority in the Industry
7.2 Establish Authority in the Industry
Establishing authority in the real estate industry is crucial to standing out. In order to stand out in the competitive world of real estate, a strong web presence is vital. Create a website that highlights your experience and expertise.
When it comes to building the best real estate website, there are some key elements that will help you establish authority within the industry. First and foremost, your website should have a clean and professional design that reflects your brand and sets you apart from the competition. This will help establish credibility with potential customers and convey a feeling of professionalism.
high quality content is an important component of a successful agent website. This includes property listings with detailed information, informative blog posts and resources for buyers or sellers. By providing valuable information to your visitors, you can position yourself as a trusted expert in the industry.
In addition to content, showcasing your experience and expertise is essential. You can do this by using client testimonials, displaying awards and recognitions and showcasing successful transaction. By highlighting past successes, you can build confidence with potential clients. You can also demonstrate why you’re the right choice to meet their real estate needs.
search engine should also be optimized for , to ensure potential clients can find you. This includes using keywords, creating tag, and optimizing page loading speed. By improving your and SEO, your website will appear higher in search results. This will attract more visitors.
In the competitive market of today, it’s important to establish authority within your industry via your real estate website. By focusing a professional look, providing valuable contents, showcasing you expertise, and optimising for search engines you can set yourself aside from the competition.
8. Social Media Integration
Share Listings via Facebook, Twitter, Etc.
When sharing listings via social media platforms such as Facebook and Twitter it is essential for realty agents to use the best websites for realty agents to reach a wider market and gain more exposure.
Zillow has become one of top real estate agent sites for sharing listings. Zillow, with its user-friendly and popular interface, allows agents to upload their listings easily and share them via social media.
Realtor.com is a great website for listing sharing. Realtor.com, known for its accurate market data and comprehensive listing database, provides agents with an opportunity to showcase their properties on Facebook, Twitter and other social media platforms.
Trulia also is a popular option for real estate agents when it comes to sharing listings. Trulia’s interactive neighborhood maps and insights enable agents to create visually pleasing listings that are sure catch the eye of buyers on Facebook.
Agents may also use their own blogs or personal websites to share listings in social media. By creating a page dedicated to their properties and regularly updating the page with new listings, they can attract more traffic.
Agents looking to maximize online presence and connect to a wider audience are advised to use the top real estate agent websites in order to share their listings on social networks. By utilizing these platforms effectively, agents can drive more traffic to their listings and ultimately close more deals in today’s competitive real estate market.
8.2 Increase brand visibility
8.2 Increase visibility of your brand: Best real estate websites
In the highly-competitive world of realty having a solid online presence is key to success. A top-notch real estate website is one of the best ways for you to increase your brand visibility as an agent. Here are a few of the best websites for real estate agents that can help make you stand out.
ZILLOW: One of the most popular websites for real estate in the United States is Zillow. As a realtor, having a Zillow profile can increase your visibility with potential clients. Zillow is a great place to showcase your listings. You can get reviews from your clients and advertise your services.
Realtor.com: Another top real estate website is Realtor.com. This website allows you to create a personalized profile, showcase your properties, and connect with potential clients. Realtor.com is also a great place to advertise and reach a wider audience.
TruliaTrulia, a user-friendly website for real estate can help to increase the visibility of your brand. With Trulia, you can create a professional profile, showcase your listings, and connect with buyers and sellers in your area.
Redfin Redfin provides a comprehensive website to real estate agents. Redfin allows you to create a personal profile, list your property, and receive leads from potential customers.
Century21: Century21 offers its agents a powerful real estate website. Century 21 allows you to create a professional profile and showcase your properties. You can also connect with clients around the globe.
By having a strong web presence on the top real estate agent sites, you can increase brand visibility and attract clients. To maximize your online presence, optimize your profiles, highlight your best listings and engage with potential customers.
9. Interactive Virtual Tours
9.1 Engage visitors in immersive experience
When it’s time to engage visitors with an immersive real estate agent website, there are some key elements that make a site stand out. Here are some of the best practices for creating a website that captivates and informs potential clients:
1. High-quality photography: The visuals are an important part of a property website. Visitors can get an idea of how it would feel to live at a property through high-quality photos and video. Whether it’s a stunning sunset view or a spacious kitchen, visually engaging content can draw visitors in and keep them interested.
2. Virtual tours are another way to immerse your visitors in the real estate world. It’s now easier than ever to create 3D tours that allow visitors the experience of exploring a property in person. This interactive feature can help potential buyers get a better sense of the layout and flow of a property.
3. Neighborhood information: In order to showcase individual properties, an effective real estate website must also include information about the surrounding area. This information could include details about schools and restaurants, parks and other amenities important to potential buyers. By providing this type of localized info, a site can help visitors visualize themselves living in the region.
4. Responsive web design: To provide a positive online experience, a real estate site must be mobile friendly and responsive. This means that a website should adapt to various screen sizes and devices to make it easier for users to navigate and explore the properties on their smartphone or tablet. A responsive layout is important to keep site visitors engaged.
5. Calls to Action: A real estate site should have clear calls to act throughout to convert visitors to leads. These calls to act can help visitors take the next step in the homebuying procedure, whether it is a button or form to schedule a show, or even a chat function to connect with an Agent. By making it simple for visitors to contact a website, they can increase conversions and generate more leads.
Overall, by incorporating these elements into their websites, real estate agents can create a more immersive and engaging experience for visitors. A well-designed web page can leave a lasting first impression on clients.
9.2 Showcase Properties in 3D
When it comes to showcasing properties in 3D, the best real estate agent websites are those that go above and beyond to provide a truly immersive experience for potential buyers. Showcase Properties is a website that excels at this.
9.2 Showcase Properties uses cutting-edge 3D tech to create virtual tours for their listings. These 3D tours enable potential buyers of a home to explore it as if he or she were there. This gives them a much better sense of its layout, flow and overall feel.
9.2 Showcase Properties, in addition to 3D tour, also offers high quality photography and detailed descriptions for each property on their site. This attention helps potential buyers see a complete picture of a home before even stepping inside.
9.2 Showcase Properties is also aware of the importance of making home buying as easy as possible. Their website is user-friendly and easy to navigate, making it simple for buyers to search for properties, view listings, and contact agents for more information.
Overall, 9.2 Showcase Properties stands out as a real estate agent’s website that prioritizes both the needs of buyers and sellers. Their innovative use of 3D technologies, high-quality photographs, and user-friendly website make the process of selling or buying a home more enjoyable and efficient for everyone involved.
10. Contact Information & Call to Action
Display Phone Numbers & Email Addresses Prominently
It is important to display your contact information prominently when creating a real estate website. It is important that potential clients can easily find your contact information, such as your phone number or email address. This makes it easier to contact you for any questions or to arrange viewings.
One of the best ways to showcase your contact information is by dedicating a section on the homepage specifically for this purpose. This section should be at the top of your page so that it is the first thing visitors see when they arrive on your website. The information can be made more noticeable by using a color that contrasts with the background or text.
Include your contact information in the header or footer. This will make your phone number and email visible regardless of the page that visitors are on. It is also useful to include a clickable number that users can use to call you from their mobile devices.
Some real estate agents choose to include a contact form on their website as well, which can be a convenient way for clients to reach out to you without having to pick up the phone. You should still display your email and phone number next to the form, for those clients who prefer more direct communication.
It’s a good idea, in addition to displaying contact information prominently on your website, to ensure that it is mobile-responsive. The majority of web users now access sites from their smartphones and tablets. A site that is optimized to mobile devices will ensure potential clients can find you and contact you wherever they may be.
When it comes to building a successful real-estate website, it is important to make your phone number and email address easily accessible. By implementing the strategies above and making your contact information prominently visible, you can increase the chances of turning visitors into clients and growing your real estate business.
10.2 Encourage the visitors to book a consultation
When it comes to finding the best real estate agent websites, one of the key features to look for is the ability to encourage visitors to schedule a consultation. This is important because it allows potential clients to easily and conveniently reach out to the agent and start the process of buying or selling a home.
Top real estate agents websites can achieve this by prominently displaying a form or button that says “Schedule a Consultation”. This allows visitors to easily find the information that they need to continue their real estate adventure.
The best real-estate agent websites not only provide a clear call to action for scheduling a consult, but also valuable resources and other information to educate visitors about the market and the process of buying or selling real estate. This can include blog articles, videos, market analyses, and other useful tools that demonstrate an agent’s expertise.
A user-friendly interface and easy navigation are also key features of websites that encourage users to schedule a consult. Visitors should be able quickly and easily to find the information they need, whether it is contact information for an agent, details of properties for sale or resources for both buyers and sellers.
The best real-estate agent websites are the ones that prioritize their visitors’ needs and make it easy for those visitors to take the next steps in their real-estate journey. These websites can help attract and convert more customers by providing valuable information, clear calls-to action, and a friendly user experience.